01 Measure
One attempt. One number.
Squeeze as hard as you can. The Grip measures your peak force in kilograms and puts the result on screen instantly. No explanation needed: everyone gets it in two seconds.
Product 01 · ForcePlay Grip
ForcePlay turns training into a competition. Our first product, the Grip, measures your grip strength and puts your score on a live leaderboard. More is coming.
- Designed and built in-house
- For events and gyms
- More products in development
Why ForcePlay
Gyms are full of machines nobody ever takes a picture of. We build machines people talk about, line up for and come back to.
Big fitness brands build machines to train on. We add what they forget: tension, competition and a reason to give it one more go.
Product 01
Our first product: a grip strength meter the way it always should have been. It measures, it trains, it challenges. And everyone’s watching.
All about the Grip02 Train
Resistance that grows with you.
In training mode you set the resistance and work on your grip and forearms. Exactly what you need for heavier deadlifts, more pull-ups and longer hangs.
03 Compete
Everyone wants to know who’s strongest.
Live leaderboards per day, week or event. New records hit the screen instantly. And anyone who just misses the podium is guaranteed to try again.
Try the Grip
Press and hold the button to squeeze, and let go when you can’t hold on any longer. That’s how it works at an event. Just with real strength.
This is exactly what your visitors do.
Play, score, leave their email to claim their spot, and come back to break the record.
Rent the Grip for your event Ready 0.0 kg Peak –
Keyboard? Hold down the space bar.
Leaderboard · demo Your best: –
- 1 Mila 69.8 kg
- 2 Thijs 67.5 kg
- 3 Joris 64.1 kg
- 4 Fleur 58.9 kg
- 5 Sem 55.2 kg
Web demo. Your score is random, your urge to win isn’t.
Two routes
01 Rental
For events & venues
Rent ForcePlay for trade shows, festivals, corporate events and sports days. It pulls people to your stand, puts your brand on screen and brings in email addresses from people who actually stopped by. Now with the Grip, soon with more.
- A crowd magnet for your stand or venue
- Opt-in leads, GDPR-compliant
- Your logo on the leaderboard
- Delivery, setup and pickup handled
02 For gyms
For gyms & fitness clubs
Put ForcePlay on your floor and give members a reason to come back. Monthly challenges, member leaderboards and visible progress turn training into something people talk about. It starts with the Grip.
- Leaderboards by month and category
- Challenges that bring members back
- Training mode with adjustable resistance
- Records members post about themselves
How it works
- 01
Play
Every ForcePlay machine is a challenge you understand at a glance. Give it everything: an attempt only takes a few seconds.
- 02
Score
Your score goes straight onto the leaderboard. For everyone to see.
- 03
Come back
Just outside the top three? Then you know what to do. Tomorrow, next week, at the next event.
In action
Coming soon: the Grip on the event floor and in the gym.
The line-up
We develop everything in-house: hardware, software and the rules of the game. The Grip is our first machine, and more will follow. Training gear is already on sale in the ForcePlay Store.
Product 02 In development
Secret. For now.
Product 03 On the drawing board
Also secret.
Shop Open now
ForcePlay Store.
Training gear for grip, strength, conditioning and recovery. Order it yourself, for home and the gym.
Questions
Another question? Just ask
What is ForcePlay?
ForcePlay is a Dutch company that develops competitive gym equipment: machines that make strength measurable, put scores on a live leaderboard and turn it into a competition. The first product is the ForcePlay Grip, a grip strength meter with a training mode. We rent it out for events and work with gyms.
What does the Grip cost?
That depends on your event or gym: the duration, the number of units, branding and support. We always put together a tailored proposal. Ask for one and you’ll hear from us soon.
Can I rent the Grip for a single day?
Yes. You can rent the Grip per day or for several days, including delivery and setup. For longer periods we’re happy to agree on something tailored.
Can anyone take part?
Yes. No technique, no changing clothes, no instructions needed. Categories on the leaderboard keep the competition fair.
What happens to the email addresses?
Participants only leave their email address if they choose to, with clear consent. After the event you receive the list of opt-ins, fully GDPR-compliant.
When is the Grip available?
We’re taking requests for events now and looking for gyms that want to be first. Get in touch for the current schedule.
Are more products coming?
Yes. The Grip is our first machine and we’re working on more. Training gear for grip, strength, conditioning and recovery is already available in the ForcePlay Store at forceplay.store.
Tell us about your event or gym. We’ll think along and send you a tailored proposal.